smag® magnetic name badges.
The original with a no-twist guarantee!

smag® magnetic name badges

Order our magnet name badges: The ultimate fastening for a secure hold!

You can always count on the patented smag® magnetic name badges: you’ll be perfectly prepared for any situation and all types of clothing with our two different strengths - strong and extra strong. No slipping, no twisting and clearly legible names at all times: your name tag can be securely fastened to any type of clothing and always stays firmly in the right place.

Opt for 100% reliability in terms of hold, usage and comfort: smag® from badgepoint® is the only magnetic fastening for name badges with the duo power magnet system. Whatever your area of work – you can concentrate on the job in hand. That’s because smag® won’t let you down. When you buy a magnetic badge, you should check out the holding strength and the magnetic system. The reason for this is that the holding strength of a magnetic badge depends on how well the fastening is constructed!

Design your name badge now

Very active at work? Regular daily use? Choose smag®!

Name tags with smag® withstand everything you do and stay fixed and secure in any scenario. That's why smag® is the no. 1 fastener, particularly for customers in the healthcare, nursing, catering and service sectors. A secure accessory for people who move around a lot and deal with customers direct on a daily basis.

smag® magnet standard and extra strong:
How much holding strength does my name badge need?

Make no mistake: at badgepoint®, “standard” means 100 percent reliability and comfort! You can select from two strengths for all magnetic name badges for different types of work clothing: smag® standard (blue) and smag® extra strong (black) with twice the magnetic power.

smag® extra strong
in black, with a holding power of up to 2 kg. For thicker, heavier fabrics and a lot of movement in everyday use.
smag® standard
in blue, with a holding power of up to 1 kg. For all normal or delicate types of fabric and a normal level of movement.

Devised by us, regularly refined and now our best seller:
smag® magnetic fastening – a badgepoint® innovation

Invented in Ahrensburg and now used all over the world. More than 20 years ago, the founders of badgepoint® started working on the idea of a unique magnet holder for name badges. Developed in close collaboration with users and experts, this innovative system has been officially patented on the grounds of its uniqueness. The principle of how the two round magnets engage with each other is quite ingenious. The shallow round bumps interlock to give a secure, rock-steady hold. Adapting the shape and design to users' needs is an ongoing process: it’s a system that keeps moving forwards and a system that keeps moving with you!
smag<sup>®</sup> standard smag<sup>®</sup> extra strong

What should you know about magnets?

People who wear a pacemaker are advised not to wear magnetic name badges. In some cases, they can interfere with magnetic cards and electronic devices. Find more in our FAQ and in our safety instructions (download HERE).
What if a magnet isn’t an option?
Our proven alternatives will satisfy your purpose.

Looking for an economical and functional alternative to the magnet? Our other proven, versatile fastenings are the stainless-steel snap lock pin, clip and lanyard.

Tip: personnel who are in frequent contact with patients fitted with a pacemaker or who wear one themselves should choose a pin or clip instead of a magnet.

See all fastenings

Areas of use

Sales & service

Sales & service

The heat is on, and you need to be a reliable contact partner? Constant physical activity and customer contact go hand in hand, especially in the sales and service sectors. The badgepoint® range of name badges for sales and customer service is extensive, and models are customizable. The polar® is a tried-and-trusted name badge – particularly for sales – with its patented smag® magnet system and no-twist guarantee.

Name badges for sales and service
Information & customer service

Information & customer service

Highlight your corporate expertise with high-quality name badges for advisory personnel. The styles range from timeless, understated acrylic glass badges such as profil to our exceptional designer name tags – polar® and amigo®. To show your company in the best possible light, not only is it vital that your badge is legible, it also has to look the part. The comfort of the wearer also plays an important role: our name badges for advisory personnel always fit comfortably and correctly thanks to smag® magnets!

Name badges for advisory personnel
Healthcare and nursing

Healthcare and nursing

Name badges with extra strong smag® magnets can cope with anything and stay fixed and secure in any scenario. That’s why smag® is the no.1 fastener, particularly for customers in the healthcare and nursing sectors. Our magnetic name badges are your reliable companion in any situation. People rely on you, and you can rely on our name badges, as they’re the ideal companion for people who deal direct with customers on a daily basis and who are physically active.

Name badges for healthcare and nursing

Our best magnetic name badges

office 35 color-print, anthracite
office 35 color-print, anthracite
Article No.: ocp35ma02
from 4,85 €
Buy now
polar® 35 quick-print, stainless steel
polar® 35 quick-print, stainless steel
Article No.: pqp35me66
from 5,65 €
Buy now
office 30 quick-print, stainless steel
office 30 quick-print, stainless steel
Article No.: oqp30me66
from 5,38 €
Buy now
polar® 30 alu-print, stainless steel
polar® 30 alu-print, stainless steel
Article No.: pap30ma66
from 6,69 €
Buy now

Choose between our three options

complete self-printing
1. Highly versatile:
Order name badges for complete self-printing
  • Models for self-labeling are ready to ship within 1-2 days
  • Easy for you to design online!
  • Order the right printing sheets for the name cards at the same time
  • The flexibility to label your name cards yourself, or badgepoint® can label them for you

More information on labeling

Take a look now
name badges printed with your logo
2. Brillant und flexibel:
Order name badges printed with your logo and label them yourself
  • Professionally printed logo with flexibility when adding names
  • We print your logo on the front panel with a high-quality finish
  • You create name cards on your printer, or badgepoint® prints the name cards for you
  • Reusable: replace name cards yourself as required

More information on labeling

Take a look now
ready-printed name badges
3. Superb presentation and convenience:
Order ready-printed name badges
  • Fully printed, sophisticated badges
  • Design them online yourself, or let our team handle all elements of the design
  • Individual name badges are digitally printed for each member of staff
  • Reorders from just 5 units possible!

More information on labeling

Take a look now

Six good reasons to label online

  • Maximum flexibility.
  • You can see in real time how the typeface, font size, font color and positioning on the badge will look.
  • Easy to move, edit or delete.
  • No need for downloads or to import into a new program.
  • No misprints. The labeling sits in exactly the right position.
  • The labeling has the right proportions, making it very easy to read.
Buy magnetic name badges now
Still got any questions?

You’ll find an overview of our FAQs here

Do magnetic name badges interfere with electronic devices or magnetic cards?

In some cases, magnetic name tags can interfere with electronic devices. Magnetic cards can also come into conflict with magnetic name tags, so they should not be stored next to each other.

You can download our safety instructions HERE.

Can I wear a magnetic name tag if I’ve been fitted with a pacemaker?

Individuals who have been fitted with pacemakers are advised, for safety reasons, not to wear a magnetic name badge. Although modern pacemakers are less prone to interference, an alternative fastening should be used for the name badges for safety reasons. There are some circumstances in which other electronic devices may be interfered with.

How do I design a name badge?

Decide upon a suitable model and choose the printing format (e.g. print on paper or onto front panel). You’ll find information about the differences between printing formats and further helpful advice under labeling. Next, you individually select your size, color and fastening – input your desired quantity and order instantly or start by labeling online (“Go to labeling”). If you need any help or have questions about the design process then please contact our service team on +49 (0) 4102-8066-0.

How do I design name badges?

You design your name badge in line with your exact requirements with the help of our easy-to-use configurator. Design your name badge and choose “Go to labeling”. Before you start your design, please go to the “Select template” menu item and select a template for your name tag. Simply give it a try.

About the configurator
Name badges with pins damage clothing – what can I do?

The most obvious solution is to switch over to magnetic name badges. But if magnetic name badges aren’t an option for you then we recommend name badges with a universal clip, or on a lanyard.

More fastening types
*applies to ex stock name badges for self-labeling. Provided the order is placed before 12 noon and the UPS Express Saver option is selected, delivery will take place on the next working day (for customers within the EU , the Express service takes 1-2 working days).
Request free name badge sample

Request free name badge sample

Experience their practicality for yourself. Discover the “Made in Germany” name tag quality, which enhances your professional appearance in the eyes of business partners, customers or guests. Request a free sample and test it for yourself in practice!

Order free sample now!
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